PPC Management

PPC is a natural choice for many businesses, large and small. No other marketing channel gives you the immediacy, transparency and flexibility while allowing you to invest as little or as much as makes sense for your business.

However, while you don’t need to invest a huge amount of budget into a PPC account, knowing how to effectively spend it will make all the difference to your results and your ROI. A well run campaign requires adequate strategy – from a solid structure through to regular optimisation.

If you are thinking about trying PPC for your business for the first time, or if you already have been running campaigns and believe that you aren’t getting optimal results, I can help. I’m also happy to provide one-off audits to give you that all-important impartial second opinion.

I have over 13 years of experience in Google Ads and have worked with a wealth of brands, both large and small, spending from a few thousand dollars a month to several hundred thousand. I also have over 6 years of experience of managing PPC in the Middle East.

Is Arabic crucial to your business? No problem, I work with several first language Arabic partners to ensure that you have full Arabic language coverage coupled with region centric, quality Arabic adverts.

Drop me an email at hello@carolinedickin.com or contact me here and I’d be happy to meet for a coffee and to discuss your requirements further.

Services I offer include:

Full PPC Management

I can offer full service management of your PPC activity – everything from strategy development, setup, regular optimisation and regular reporting and insights

PPC Account Auditing

If you are running your own activity, or working with another 3rd party, I can provide one off, quarterly or annual audits to help give you a second pair of eyes to ensure all bases are covered and everything is being conducted in line with best practice

PPC Tracking / Analytics Setup

Looking to run PPC activity but don’t know how to make sure you have everything in place to track effectively? I can help with implementing everything you need to make sure your activity is tracked, in addition to helping you cut through the masses of data to get to the insights you really need.